การออกแบบการกระจายทุเรียนสดตัดแต่งพร้อมบริโภค ภายใต้ระบบโซ่อุปทานความเย็นสำหรับ 3 จังหวัดชายแดนภาคใต้

Abstract

This research aims to study and design the product distribution under the cold chain that is suitable for ready-to-eat fresh-cut durian from the three southern border provinces by increasing the ability to transport durian to various regions of Thailand under a competitive cost. Analyze data by using cost model analysis together with the weighted goal programming model to determine the most suitable distribution pattern of ready-to-eat fresh-cut durian when focusing on the lowest cost of transportation, thelowest time of transportation, and the lowest total distance used for transportation. The research results for 4 markets references in Thailand showed that for the market 1 distribution center in the central region (Bangkok Province), the market 2 northern region (Chiang Mai Province), and the market 3 northeast region (Khon Kaen Province) should use multimodal transportation because this distribution pattern for these markets has the minimum cost, transit time, and transit distance. While the market 4 southern region (Surat Thani Province) should use a transport vehicle that applies the ice-slurry because this distribution pattern has the lowest transportation cost and distance. Although the transportation time is not the lowest, it does not significantly affect the quality of the ready-to-eat fresh-cut durian. And the research results for 2 markets references outside Thailand showed that both of the market 1 the destination is Jiangnan Fruit Market, Guangzhou, China, and the market 2 the destination is the Jiaxing Fruit Market, Shanghai, China, should choose the mode of transportation by multimodal transport via air transport because this pattern has the minimum cost, transit time, and transit distance